“We connect the source, our growers, to the consumer.’’ – Marisca van den Berg, Decorum Retail team.
The Decorum retail team introduces flower and plant concepts to German retail, such as category management. Decorum arrange the complete flower and plant shelves according to the needs of the retailer and the consumer. We are talking about bouquets, plants, multiple arrangements and even potting soil. All this is regulated together with the partners.
It's up to the consumer, especially in the future. Decorum is in contact with the customer and can follow the product at any time, anywhere in the chain. As soon as we receive feedback from the customer, this is passed on to the grower, so that all information does not remain unused. This way, the wishes of the consumer become reality.
Is your flower and plant shelf difficult to manage and is it impossible to give your customer a nice floral experience? Decorum can help you with various concepts that we propagate.
Are you interested in a tailor-made concept? Please contact our account team.